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© 2018 by Viviana Volpicelli.

ABOUT

2018

MY

PHILOSOPHY:

On Beauty

I believe if you look good and feel good, you substantially improve the quality of your life.

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I struggled with my appearance (acne and body issues) for years and wanted to take control of those aspects for a number of reasons. For example, to look forward to and enjoy social encounters with more self confidence.  

 

I know life isn’t about being perfect, but for me, all of the little self-improvement and beauty rituals I do make me feel more confident going through life  and that's the way it should be!

 

MY GOAL

I would like to help others improve their appearance and self confidence to help them start enjoying their life more too.

 

WHAT MAKES ME AN EXPERT? WHAT DO PEOPLE COME TO ME FOR?

I have spent years trying different beauty rituals out  hours studying & researching different products, treatments, and practices. It wasn’t long before family members and friends started to come to me with all of their beauty questions. I found that I could talk about products and treatments with them for hours this is rare for me because I am the definition of an introvert. 

 

I love knowing the ins and outs of products  not just that a certain blush looks good on, but that it contains specific skin-loving ingredients and also doesn’t contain certain harmful ones. The people around me know that if I’m recommending something, it’s because I believe in the intrinsic properties of the product and also connect to the brand’s deeper belief system. 

 

I only endorse products that are both safe AND effective. I don’t believe in any gimmicky products with unproven claims that don’t provide any real benefits or products that might be effective, but also toxic. I am certainly beauty conscious, but even more health conscious.

 

WHO IS MY SITE FOR? WHAT DO I OFFER?

My website is for women looking to elevate their current beauty game, and for women who might want a total transformational makeover starting from square one. 

 

A lot of people are lost, overwhelmed, or don’t have the time to research what’s good out there or what they should be using. I solve that problem, saving you time with concise, easily understood, fact-based information, and provide answers to your questions! 

 

I share my latest beauty trends and provide actionable advice to improve women’s facial and body images so they can radiate with confidence as the women they are!

 

My followers will receive my personal advice on all things beauty including health, wellness, diet, skincare, bodycare, treatments, and makeup. 

 

IT'S ALL ABOUT YOU

No one is going to take better care of yourself than you. You can not rely on someone else to make sure you go to the gym, take care of your skin, or feed your body the right foods. Only you can do this.

 

We all have an obligation to take care of ourselves and not trash our one body that we’ve been given which is why I’m always striving to continue to improve myself, inside and out, and help you do the same!

 

I want to give you the tools to experience the real life benefits that beauty, health, and self-care can have.

 

FAQs
Background

Where are you originally from?  


BORN AND RAISED IN PALOS VERDES, CALIFORNIA — A SUBURB OF LOS ANGELES

What is your nationality? 


ITALIAN & GERMAN

How do you pronounce your name?  


VOL — PIH — CHELLY 

Where did you go to school? 


THE UNIVERSITY OF SOUTHERN CALIFORNIA. ATTENDED FROM 2013, GRADUATED 2017 WITH DEGREE IN REAL ESTATE DEVELOPMENT

FAQs
Personal

How old are you?  


23

How would you describe yourself?


OLD SOUL WHO ENJOYS DOWNTIME, ALONE TIME, AND MEANINGFUL INTERACTIONS  

Where do you call home? 


CURRENTLY BICOASTAL BETWEEN LOS ANGELES AND PHILADELPHIA

How tall are you? Weight?


5'1" TALL. WEIGHT FLUCTUATES BETWEEN 110 - 115 POUNDS.

FAQs
Blog

What camera do you use? 


CAMERA: CANON 5D MARK III

LENS: CANON 50MM F1.2L

When did you start your blog?


SPRING 2017

How do you edit your photos? 


VSCO APP. FAVORITE FILTERS ARE V6 & DOG1

How do you organize your feed?


PLANOLY APP